EICMA 2026: Milan for people who love motorcycles

EICMA brings the world of two wheels to Milan: manufacturers, industry professionals and people who simply love motorcycles. Explore models and technology, examine details, compare different brands and find inspiration for future rides. It is particularly appealing if you want a wider view of the industry than your usual motorcycle showroom offers.

The 2026 edition takes place on 3–8 November at Fiera Milano Rho. It opens to the general public on 5–8 November. A professional visit early in the week and a weekend among enthusiasts therefore call for different dates.

What to explore

EICMA combines business with spectacle. Companies and buyers meet in the halls to discuss products and developments in the industry. An enthusiast can compare motorcycles and technologies from different manufacturers, while a professional can meet partners and discuss new products.

The outdoor MotoLive area adds another dimension, letting you alternate time at stands with a different programme. Read the organiser’s current announcements and choose the displays you would like to see before dividing your time between MotoLive and the halls.

If several brands or a particular type of motorcycle interest you, open the exhibitor catalogue beforehand. Mark a few priorities while leaving room for unexpected discoveries. For a working visit, spread meetings across the days rather than expecting to see the entire exhibition between two appointments.

Public days and professional access

3 and 4 November are reserved for press and industry visitors, with professional admission rules and an age restriction of 18+. Ordinary visitors are admitted on 5–8 November. Before buying a ticket, check its category and date on the official EICMA information page.

The venue is in Rho, Strada Statale del Sempione 28, outside central Milan. Your city hotel and the fair are separate destinations when planning the visit.

Travelling to EICMA

You can discuss a transfer with Hola Taxi: from your hotel to EICMA, back after the fair or separately after your flight. Give the date, accommodation address and party size. If flying in, specify Malpensa (MXP), Linate (LIN) or Bergamo (BGY). Choose a return time around the parts of the programme you decide to attend.